The Shift Is Already Underway
Your customers are spending 30+ minutes a day on TikTok and Instagram. Offline traffic is now generated by online resonance. Brands that adapt are thriving. Those that don’t will be forgotten.
The only way forward is transformation. And the time to act is now.
30min
Average time spent daily on TikTok
1.59M
Monthly active users on TikTok
Join the Council of Changemakers
Sincere Alignment Group is the member-led forum for leaders like you—brand directors, CEOs, and owners ready to make the leap into the new economy.
As a member, you’ll:
Break Free From the Internal Barriers that Halt Your Market Relevance
We’ve been in your shoes. Driving change inside a large, traditional structure is hard. Generational gaps. Cultural silos. Leadership that still treats IG and TikTok as “side channels.” Meanwhile, the market is already moving. But if you don’t adapt now, your audience will move on without you.
You already know there’s no alternative. Staying relevant requires rethinking how your brand resonates with culture, how your teams leverage technology, and how you build connections at scale. This is your chance to challenge the status quo, lead your organization into the new era, and emerge as the architect of authentic brand resonance.



